SPICE, a premium dining and restaurant-tech platform, has officially launched in Saudi Arabia to reshape restaurant funding across the GCC.
Founded by Zeid Husban, Wadi Hawi, and Yousef Sawalha, SPICE is a first mover as a premium dining platform in MENA, marking a major shift in how restaurants access growth capital and how diners discover and experience the region's best dining venues.
"We've spent over 15 years building technology for restaurants," said Zeid Husban, Co-founder and CEO of SPICE. "This time, we're transforming the economics of how restaurants grow and redefining how they're financed.
The founders, industry veterans, have previously built and exited ifood.jo to Delivery Hero (2016) and POSRocket to Foodics (2022), making SPICE their third venture in the restaurant-tech space.
Author's summary: SPICE launches in Saudi Arabia to revolutionize restaurant funding.