Snapchat has made its first open prompt image-generation AI tool, "Imagine Lens", available to all U.S. users at no cost.
Previously limited to paying subscribers since its September launch, the feature now reaches Snapchat's broader user base.
The Imagine Lens enables users to modify their own photos using custom text prompts or generate entirely new images.
Users can try virtual Halloween costumes or reimagining friends with new appearances.
Author's summary: Snapchat's Imagine Lens is now free for all U.S. users.