Adam Selman's New Vision for Victoria's Secret
Adam Selman, the brand's new executive creative director, is set to debut his first runway show for Victoria's Secret.
Selman, who previously worked with Rihanna's Savage x Fenty line, aims to bring playfulness and inclusivity to the brand, putting gimmicks aside.
It's one week before the Victoria's Secret Fashion Show, and Adam Selman is on Zoom, seated in a showroom packed with racks of clothes, calm as ever.
Selman's appointment marks a significant shift for the brand, which has faced criticism and controversy in recent years, including comments from its former CMO about the trans community.
Despite the challenges, Selman remains optimistic, believing that things can only improve from here.
About the Author
Author's summary: Adam Selman revamps Victoria's Secret.
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