## Neymar Jr.’s Family Buys Rights to Pele Brand
The legendary Brazilian footballer Pele’s brand has been officially acquired by a company led by the father of Neymar Jr., marking a new chapter in the legacy of two of Brazil’s biggest sports icons.
### Acquisition Details
According to a statement released on Tuesday, Neymar Santos Sr.’s business group finalized the purchase of the rights to use the Pele brand. The acquisition allows Neymar’s family company to manage future licensing and marketing of products associated with the late football legend.
### A Union of Brazilian Icons
Pele, acclaimed worldwide as one of the greatest footballers in history, left an enduring cultural and athletic legacy. Neymar Jr., recognized as one of modern football’s most marketable players, now has family ties to managing Pele’s name and image — a union of two generations of Brazilian football excellence.
> “Pele’s influence goes beyond the field; his brand represents passion, excellence, and Brazil’s football spirit,” the statement noted.
The new owners have expressed intentions to preserve and expand Pele’s global influence through partnerships and brand projects that honor his memory.
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**Author Summary:** Neymar Jr.’s family company has acquired the rights to manage Pele’s brand, linking two iconic names in Brazilian football history.
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Tuko on MSN — 2025-11-26