Jacob Elordi Stars in Bottega Veneta's Literary-Inspired Campaign
Actor Jacob Elordi, known for his role in Frankenstein, headlines the latest fashion campaign for Bottega Veneta. The campaign was captured by renowned 93-year-old photographer Duane Michals, marking another collaboration between the brand and the art world.
Collaboration with Duane Michals
Elordi joined Michals in the photographer’s Gramercy Park apartment for the shoot. The black-and-white photographs depict Elordi engaging with various symbolic props, including flowers, feathers, a cluster of branches, and a distorting mirror, all reflecting Michals’s signature surreal and dreamlike aesthetic.
Campaign Details
The resulting images are featured in What Are Dreams, an evocative campaign launched by Bottega Veneta. Alongside the photographs, a short behind-the-scenes film was released. In the film, Elordi sits in a rocking chair and softly recites a poem written by Michals.
“It is our enigmatic fate that we must dream in time and wait,”
Gentle piano music underscores the poetic reading, enhancing the campaign’s contemplative mood. In 2024, Elordi was named brand ambassador for Bottega Veneta.
Summary
This campaign highlights the fusion of fashion and fine art through Elordi’s poetic performance and Michals’s evocative photography, deepening Bottega Veneta’s artistic narrative.
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