I don’t have live access to current news feeds right now. Here’s a concise snapshot of recent directions around Asiago cheese based on public sources up to early 2024–2025:
- Promotion and protection efforts continue for Asiago PDO, with campaigns and tender announcements aimed at expanding awareness in target markets such as the USA, UK, South Korea, Vietnam, and Taiwan. These initiatives are usually run by the Asiago Cheese Consortium and related protection bodies, sometimes in partnership with regional producers.[1][2]
- The European promotion programs emphasize both PDO protection and international marketing, including calls for tenders for implementation bodies and regional campaigns, highlighting ongoing internationalization efforts for Asiago PDO.[2][1]
- Historical and regulatory context remains relevant in the US and Canada regarding protection of European geographical indications; earlier parliamentary discussions reflect ongoing complexities around trademark and GI recognition in North American markets, though progress tends to be incremental and tied to bilateral agreements and enforcement practices.[3]
If you want, I can search for the latest articles and provide a brief, up-to-date summary with direct citations. Would you like me to look for the freshest headlines now?
Sources
The Consortium for the Protection of Asiago Cheese, as Lead Proposing Organisation, in partnership with the Speck Alto Adige Consortium, announces (via publication in the Official Journal of the European Union GU/S: OJ S 62/2024 27/03/2024) the launch of a call for tender by means of an Open Competitive Procedure, for an “ implementing Body”, […] Consorzio Tutela Formaggio Asiago and Fict launch a call for tender for the conception and realisation of a communication campaign to promote Asiago...
asiagocheese.itThis popular cheese, also known as Asiago Aged, is from the Asiago plateau in the Veneto region and was originally made with sheep's milk, but the recipe changed as cattle farming increased in the 1500s. The DOP was established in 1979 to protect the integrity of this traditional mountain cheese, which can be made only in the provinces of Vicenza, Trento, Padova, and Treviso. There are two main types Asiago: d’Allevo and Pressato. The d’Allevo version is the more traditional of the two. Once...
agorafoodsinternational.comThis popular cheese, also known as Asiago Aged, is from the Asiago plateau in the Veneto region and was originally made with sheep's milk, but the recipe changed as cattle farming increased in the 1500s. The DOP was established in 1979 to protect the integrity of this traditional mountain cheese, which can be made only in the provinces of Vicenza, Trento, Padova and Treviso. There are two main types Asiago: d’Allevo and Pressato. The d’Allevo version is the more traditional of the two. Once...
agorafoodsinternational.comQuestion for written answer E-009584/2013 to the Commission Rule 117 Mara Bizzotto (EFD)
www.europarl.europa.euMagazine News and events Gli chef Alfio Ghezzi (Senso Alfio Ghezzi di Rovereto), Peppe Guida (Antica Osteria Nonna Rosa… Il 27 novembre, al Marriott Park Hotel di Roma, Asiago DOP sarà partner della presentazione… Sabato 13 novembre Asiago DOP celebra, a Napoli, l’incontro con i Tre Bicchieri della guida Vini d’Italia 2022 del… Asiago DOP […]
asiagocheese.itCheese Market News is the weekly newspaper of the nation's cheese, dairy and deli businesses. Find stories, market activity, industry resources, new products and more.
www.cheesemarketnews.comEach wheel of BelGioioso Asiago is handcrafted and aged over 5 months, producing a sweet, nutty flavor with a hint of sharpness that satisfies but never…
www.belgioioso.com